Jamie Brook

Jamie is Brand Manager for Lynx UK and Ireland and has worked at Unilever for 5 years in a mix of Local and Global roles across Magnum, Dove, Vaseline, Magnum and PG tips. He has been in his current role for just over a year, leading the launch of Lynx Gold, and the Lynx Gold Brotherhood with Anthony Joshua.

Jamie will be joining Adrian King in the big debate at 14:45. They will be discussing how do you use social media to drive shoppers into stores? And how do you measure its effectiveness?